Fitness industry specialists Stephen Tharrett and James Peterson present an updated edition to the most comprehensive blueprint ever created for developing, leading, managing, and operating a successful health/fitness business.
Stephen Tharrett, MS, is currently the president of Club Industry Consulting, a company that provides health/fitness club owners with an extensive array of services that include strategic planning, business planning, employee development programs, marketing, and facility design and development. Stephen has been involved in the fitness and sport industry for over 26 years. He has also served as a member of the editorial advisory board for ACSM’s Health and Fitness Journal.
James A. Peterson, Ph.D., FACSM, is a sports medicine consultant and freelance writer who has authored or co-authored over 80 books and more than 200 published articles on a variety of coaching- and health-related subjects. Since 1997, he has been a contributing editor to ACSM’s Health & Fitness Journal (“Take 10” column). He has appeared on several national television shows, including ABC’s Good Morning America, the CBS Evening News, and ABC’s Nightline. Since 1992, he has served as a fundraiser for the Make-A-Wish Foundation®. Jim and his wife, Sue, reside in Monterey, California.