It’s no secret that people are more cautious about their health and fitness now than they were ever before. As a result, the fitness industry has expanded and has become one with the wellness industry. People want a lot more from gyms compared to before. They don’t want to go in, work out on a few machines, and then go home. Instead, they want their needs to be catered to.
For example, some people might want age-appropriate workout routines, while others want to build muscles. These are two quite different requirements and can’t be fulfilled by the same fitness trainer. That’s why as a gym owner, you should invest in a diverse group of trainers to ensure all of your clients get some value from your establishment.
Why Should You Hire A Diverse Range Of Trainers?
These days people select a gym based on the number of services it offers instead of just looking at the equipment. In the past, gyms usually had personal trainers who helped reach their fitness goals, now things have changed. Since the fitness industry merged with the wellness industry, people expect a lot more from a gym than just a place to work out. They want more options that can cater to their individual requirements, including medical ones.
That’s why gyms are under constant pressure to cater to the needs of the clients. Having a diverse range of trainers can help your gym offer a wider range of services along with taking care of their different needs. Not to mention you’ll be able to pull in clients from different walks of life and grow your business.
What Type Of Trainers Can You Hire?
Here are the different types of trainers you can hire at your gym to expand your business and get more clients. Not only that, but these trainers can work with different clients to help them reach their fitness goals.
Personal Trainer
A certified personal trainer is a must for every gym. These trainers are responsible for making sure that each client follows through with their exercise program properly. Not only that, but they also make sure that the exercises are performed with proper posture, positioning, and form. Otherwise, the clients can pull a muscle or two and end up in quite a lot of pain.
Besides training, these instructors work with different clients and go over their fitness goals to determine which exercise program would suit them the best. In some cases, these personal trainers also help develop diet plans for the clients so they can reach their goals faster and won’t suffer from workout fatigue.
Body Builder Trainer
It’s no secret that a lot of people hit the gym to build their muscles and develop their bodies. But bodybuilding is a lot different than simply working out and gaining a few muscles. In bodybuilding, clients need to follow a rigorous workout and diet plan before seeing any progress. Not only that, but they also need to develop their endurance and take supplements that heal their muscles faster. Otherwise, they won’t see the desired results. That’s why they need trainers that specialize in bodybuilding to help these clients reach their goals.
Another important factor to consider during bodybuilding is that it requires consistency. Normal personal trainers aren’t that invested in their clients, but bodybuilding trainers are trained to motivate their clients and push them to work out more.
Group Exercise Instructor
A group exercise instructor is trained to help clients with similar fitness goals workout together. For example, if people want to try aerobics, it’s more productive if they do it in a group instead of individual training. But group exercise instructors work differently than personal trainers. That’s because they need to keep an eye on the individual progress of each client and make sure that the entire class is on schedule.
These instructors are trained to deal with all sorts of people and make them work together as a group to reach their fitness goals. Group exercise instructors are a great addition to gyms that frequently do boot camps.
Senior Fitness Instructor
Senior citizens have started taking quite a lot of interest in their fitness. That’s why gyms across the country are becoming more inclusive and allowing special sessions for seniors to get fit quickly. However, elderly people usually have a lot of health issues, including issues with their bones and joints, which prevent them from working out with regular clients. Not to mention, most trainers aren’t equipped to work with the elderly.
On the other hand, senior fitness instructors are trained to develop exercise programs that align with the fitness goals of these senior citizens and won’t be too harsh on their bones and joints.
Medical Fitness Trainer
To expand their clientele, gyms and training centers need to cater to individuals who suffer from chronic conditions or have disabilities that may prevent them from working out normally. Medical fitness instructors are trained to work with people suffering from chronic illnesses such as arthritis and people with disabilities.
These trainers can identify different chronic disabilities and modify exercise plans to fit the clients. They need to consider different factors, including physical and mental health, along with any ongoing medication, before they can suggest a workout plan. This is something regular trainers aren’t equipped to do.
Yoga Instructor
Yoga is one of the most popular forms of exercise these days, and due to its low impact routines, many people opt for it. But to excel in yoga, people need to perfect the postures and form, or else they won’t see any results. Personal trainers don’t have sufficient knowledge to help clients interested in yoga. This is why you need to hire a certified yoga instructor to teach the clients. These instructors monitor the client’s posture, form, and how they execute each pose so they can perfect it and see quicker results.
If you’re interested in getting a fitness trainer certification, join W.I.T.S. Education today! W.I.T.S is a fitness training institute that offers multiple courses for people looking to enter the fitness industry. Their courses include a personal trainer course, group exercise instructor course, youth instructor course, and many more.
In addition, W.I.T.S. Education is the only institute that has been accredited by NCCA and offers college credits to students. Their courses have online classes along with hands-on in-person training labs that are located all over North America. W.I.T.S Education is focused on equipping its students with practical knowledge instead of making them book smart. Take a look at their course catalog and enroll today.